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Selling before Christmas: myths & misconceptions

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13 November 2013

Selling before Christmas: myths & misconceptions

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It’s no secret that Christmas is a slow period in real estate. With parties, school holidays, present shopping and other end-of-year mayhem to contend with, the last thing on most people’s minds is buying and selling property. It’s tempting to fool yourself into thinking the year is all but over. There might be less of them, but buyers and sellers are still out there. With some clever strategy and an effective marketing ...
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Marketing strategies for real estate agents

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05 November 2013

Marketing strategies for real estate agents

Article excerpt

If you’re in the real estate business, then you already know it’s not just property you’re selling. You’re also selling yourself. Potential vendors will do their homework before choosing which agent sells their home. When they’re tossing up between you and your competitors, they need a serious reason you pick you – so make sure you give them one (or two, or five – don’t hold back).  ...
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New Year’s Resolution

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13 December 2012

New Year’s Resolution

Article excerpt

As 2012 winds down, we’re experiencing a truly unusual December here at Newlitho.  In past years, we’ve spent December publishing summer editions and printing the occasional calendar.  This year is different.  This year, our top clients have been pushing our creative and consulting team to the limits, demanding comprehensive strategies and plans for 2013.  We’re doing campaigns this week for Spring 2013. ...
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