Out with the old, in with the Neo
Out with the old, in with the Neo
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It’s true – after 78 years, we’re changing not just our logo, but our name too.
The company you now know as Newlitho was founded back in 1938. We became Newlitho in the 1970s, during the era of lithographic printing. Then, the name made sense. Now? Not so much.
It’s a change we’ve wanted to make for a while, but finding the right name has been something of a challenge. So we’re extremely excited to announce that Newlitho is rebranding as Neo on September 5, 2016.
Neo comes from the Greek word for ‘new’ and shares the beginning and the end of our old name. It’s all about embracing the past (did you know we used to publish Christian newspapers in the 1930s?) while looking to the future as Australia’s leading real estate marketers.
You’ll hear more updates from us over the next six weeks leading up to the official unveiling of our brand new logo on September 5. Our slick new website will launch on the same day, too.
The way we operate isn’t changing. The ordering process on CampaignTrack stays the same, and your sales and customer service team aren’t going anywhere. If you do want to find out more, they can be reached on 03 8809 2500.
The Neolution is here (Just kidding. We’re not calling it that). Saying goodbye to Newlitho is bittersweet, but we also couldn’t be more excited for the next chapter. We’re looking forward to sharing it with you.